If Twitter is an open playground, listserves are a gated community. You carefully oversee membership, so you’re less likely to have trolls.
Push vs Pull in Online Communities
Find out the difference between push and pull media and what might work best for YOUR community!
URLs so Long They Reach the Sky
URL Shorteners are a great tool, but your users can’t tell where they are going. Find out how to prevent line breaks in really long URLs.
How to Group Mailing List Emails in Gmail
Are your group emails getting lost in your Gmail Inbox? Maybe it’s time to use Labels so you can find them quickly!
The Pros and Cons of GNU Mailman and Virtual Servers
There are many ways of setting up a listserv. One popular option is GNU Mailman. GNU Mailman is a free open source package for running email discussion groups. It’s installed on a server and then handles the redirecting of list emails and gives you an admin interface. But is GNU Mailman actually “free”? Let’s explore […]
A Handy Business Email Checklist
You’ve spent five precious minutes writing an important business email and your mouse is poised over that send or reply button. But wait! Want some business email tips? Before you send your email out into the great unknown, go down this handy checklist. Business Email Tips – A Checklist Is your tone friendly? Emails tend […]
4 Ways to Make Your Emails Mobile Friendly
According to a 2016 study of their emails by Litmus, mobile opens are up at 56%. That means over half of people reading their emails are doing so on a phone or a tablet, i.e. a tiny screen that shrinks emails down into something that’s not always readable. So if you’re doing email marketing, of […]
How to Justify Paying for a Listserve
Your group wants more privacy, no ads and better support….but how do you justify paying for a Listserve? Here are the top 3 reasons why “free” is bad for business and for your group!
3 Reasons to Charge Fees for Your Listserv
Last week, I talked about whether you can get away with charging money for your listserv. And how to figure out how much to charge. But why should you make that jump from free to paid? Are there really any benefits? Today I’m going to give you some good reasons to charge fees for your […]
In Defense of Local Online Communities
I think everyone would agree that a local community is a good thing. Being part of a local community means helpful neighbors, farmers’ markets, events for the kids, and people that have your back when things are bad. Local communities are as old as history. Nowadays, though, local communities have a new opportunity–they can easily […]