Sarah Judd Welch looks at online communities through the lens of an agency specializing in providing that service.
As community managers, we have an opportunity to further define and refine the space that we work in, to educate the masses on its importance (and business value), and to get our coworkers, colleagues, and partners more involved in the work we do. After all, community is a multi-disciplinary field. For even greater success, it’s time to bring community into all areas of business.
