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Using Content to Build A Community « The Community Manager

Using Content to Build A Community « The Community Manager

May 2, 2013 By mark david mcCreary

Rebecca Lindegren explores different aspects of content used to help build an online community.

Companies are increasingly finding that relevant, influential, and engaging content has the power to foster a loyal customer community. By taking a strategic approach to content development, companies can bring people with common interests together in one space to share stories and ideas related to their product and industry.

See original article at thecommunitymanager.com

Related posts:

  1. Use Your Community To Create Amazing Content « The Community Manager
  2. Online Community Content Map (Part Ii): Why Online Content Must Answer The “So What?” Question For Members
  3. Drumming up Great Content From Your Community
  4. Why Knowing Your Community Type is Important « The Community Manager

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