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You are here: Home / News / Turning Traditional Donors into Online Evangelists | Social Media Strategy for Nonprofits and Businesses
Turning Traditional Donors into Online Evangelists | Social Media Strategy for Nonprofits and Businesses

Turning Traditional Donors into Online Evangelists | Social Media Strategy for Nonprofits and Businesses

July 5, 2013 By mark david mcCreary

Debra Askanase and Sara Steele-Rogers created a presentation on helping offline supporters bring their talents, time and monetary support into the online world.

In listening to many nonprofit event organizers and development professionals, I learned of two profound struggles they often face: creating fundraising events appealing to a younger donor base, and helping traditional donors understand the value of digital and social media.

See original article at communityorganizer20.com

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