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The Secret to Providing Value that Matters YourMembership.com

The Secret to Providing Value that Matters YourMembership.com

September 18, 2013 By mark david mcCreary

Christina G. Smith offers some tips on offering value to your members, by finding out what they perceive to be valuable to them.

Some groups try to get to PMV by sending out a member survey to their entire base asking them what they find value in. While this is better than not asking at all, it’s likely those results will be skewed.

See original article at yourmembership.com

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  2. The Mystery of Attracting Young Professionals: Associations Now
  3. Community Lifecycle: How to Prevent Evaporative Cooling from Eroding an Online Community
  4. That All Important First Year For New Community Members

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