Larry Bodine talks about starting up the LawMarketing Listserv some 16 years ago.
So two colleagues and I in Chicago started the LawMarketing Listserv when this was whiz-bang technology. At the time, I was the marketing director for Sidley in Chicago and needed to be able to send an email to dozens of marketing colleagues quickly and easily. This listserv was the answer and it quickly grew to 1,000 members worldwide by word of mouth alone….
“Nothing is as good as a well-moderated listserv.”