When someone is joining an online community, they never start their journey by actually seeking a sense of oneness with others. They typically come across various communities by searching for an answer or to obtain general information that may be useful in their everyday lives. Once they experience the benefits of that community firsthand is when they start to become more and more engaged with the group at hand. This is why it is vital to ensure that your company’s online community is always active and relevant.
Key Takeaways:
- When people join a health or support group, they are looking for information they can use.
- A sense of community tends to sneak up on people when they do not expect it.
- You should cultivate a sense of community among existing members, rather than newcomers or visitors.
“You might join to ask a question, get advice, not miss out on useful tips. But over time, through these interactions and what you read, you begin to feel a commonality with others.”
Read more: https://www.feverbee.com/sense-community/
