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LinkedIn is Great…But Not as Your Community Platform — Mizz Information

LinkedIn is Great…But Not as Your Community Platform — Mizz Information

October 15, 2013 By mark david mcCreary

Maggie McGary gives some talking points in the discussion of public vs private online communities.

But be aware that LinkedIn is not a suitable replacement for a well-managed, robust private online community platform, nor is it a magic bullet in terms of getting members to participate. If your private platform failed because of lack of community management, moving it to LinkedIn or Facebook won’t fix that….and you will be investing staff time to make money for those companies, not yours.

See original article at maggiemcgary.com

Related posts:

  1. 2013 State of Community Management Report Stresses Importance of Community Managers — Mizz Information
  2. Selecting an Online Community Platform: Do You Want Walls or Groups?
  3. Is “Most Active” the Best Metric for Online Communities? — Mizz Information
  4. The State of Social Media in Membership Marketing — Mizz Information

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