Being, acting, doing, and thinking. These are the four stages of keeping an online community alive. Making your presence known in your own community is key in promoting enhanced activity levels by engaging with your users in acts such as acknowledging when they make valuable contributions. Highlighting important content can also draw in more users, especially when the content is regularly updated and time-sensitive. Try to allow some of your teammates to have some authority in order to allow you some time to breathe while the community is still actively running.
- You will need to have an array of interesting, but constantly switched up links, to continually pull viewers into your online community.
- You should post case studies to highlight how users have effectively made use of the community.
- You will want to acknowledge users and set up incentives to keep users interested and engaged.
“As a community manager, you?ve got to constantly encourage users to visit, participate, and add their wisdom to the community.”