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You are here: Home / News / Forrester’s Mobile Mind Shift Index Shows How Ready Customers are for Mobile
Forrester’s Mobile Mind Shift Index Shows How Ready Customers are for Mobile

Forrester’s Mobile Mind Shift Index Shows How Ready Customers are for Mobile

May 3, 2013 By mark david mcCreary

Anthony Myers shares some insights on Mobile expectations, using the new Forrester report “Mobile Mind Shift Index”.

Customers who have completely shifted towards mobile now expect information to be available on any device, in context, when they need it, a Forrester report has found. Their so called mind shift makes them perpetually into mobile, and any companies serving this kind of customer should act quickly to address their needs, the report suggested.

See original article at cmswire.com

More Communication Strategies:

Why Mobile Myopia Threatens Your Business | Forrester Blogs Mobile Killed the Enterprise Social Network Star: The Unintended Consequence of Stronger Employee Connections Prepare For The Mobile Revolution | Forrester Blogs

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