As communities mature, so do the roles of community managers. While this has long been suspected by those who are long-time community managers, new data from the State of Community Management 2016 survey confirms it. Community managers were asked to rank the amount of time they spent in the five skill sets of the community skills framework. Data showed that as communities matured, community managers began to spend more time engagement and less on developing content.
Key Takeaways:
- The role of the community manager evolves and adapts as the community grows and changes.
- As a community matures, a community manager ends up spending more time on engagement than on developing content.
- There is no correlation between community age and how community managers spend there time in various aspects.
“Explaining what you do as a Community Manager is never easy – and it turns out, it’s likely to change as your community matures.”