When building effective online content sometimes you miss the mark and fail. You do not have to view this as a failure if you can take away a bigger lesson from it about what works and what does not. Once you start seeing positive results and your community responds favorably, start growing on that by adapting to the personality of your community. Always look at the response or data and keep peppering your online content with what works.
Key Takeaways:
- Learning from what doesn’t work is equally important. Not everything is going to work, learn from it.
- The content you provide to your community keeps the site expanding and growing.
- Take feedback, adapt, change, grow, through planning. If something does not work try again, if it does, use other variations of that to keep expanding.
“If your technology is the venue, and your members are the party goers, then content and programming are definitely the snacks, music, and games that keep your online community party rolling.”