Data analytics is a powerful tool which can be used to improve website community relationships. There are four levels of data analytics and these benchmarks can be used to measure the level of involvement in managing data resources. Level 0 is a minimal activity which involves simply adding metric data into a spreadsheet program. Level […]
Association Looks to Boost Member Relevance With New Innovation Center
A Center of Innovation has just been opened by the Virginia Society of Certified Public Accountants, and it is hosting a strategic vision that is geared to how technology will integrate into society by the year 2025. They teach industry professionals about the skills needed in order to become successful in areas such as public […]
Facebook Groups Are Expensive
Facebook Groups may be free on paper, but they can extract a bitter cost in terms of missed opportunities, inadequate tools and functionality, a lack of SEO traffic and other shortcomings. Facebook Groups are not very flexible or adaptable, and it is hard to tailor them to your community’s changing needs, or to treat users […]
Increasing Superuser Participation by 101% [Case Study]
User participation can be one of the biggest hurdles in successful digital marketing. Researchers recently took it upon themselves to think of ways to create a motivational boost among their users for heightened interaction levels. They made it a point to reach out to certain individuals in order to let them know how much their […]
The Community Roundtable’s 2019 Research Agenda
Community approaches will continue to be increasingly important for leaders and managers of all kinds. Research has already shown that communities are valuable change agents, but don’t typically receive enough funding. One big 2019 priority for community research will be the fragmentation of channels, attention and technology in our changing world. Communities must adapt to […]
TheCR Network – 2018 Year in Review Infographic
The CommunityRoundtable Network (TheCR Network) is an organization that represents over 150 different global organizations across 17 countries. Their number one program launched in 2018 was an expert perspective seminar on how communities are international game changers. The second most popular program was a case study called “Creating Engagement Programs, Creating Change”. Lastly, their third […]
5 Online Community Predictions for 2019
Digital transformations and community skills are some of the things that you can look forward to when using the web in 2019. These two predictions are among five that you are sure to welcome in with open arms, especially if you’re a business owner who is looking to market his company and find the success […]
What Makes A Badge Work?
In order for a badge to want to be earned, there are three main things that have to be involved: the connection to dedicated efforts, the acknowledgment of status, and hidden surprises. Since badges indicated something that was earned, individuals specifically seek out badges that they know they would be motivated and dedicated to earning. […]