As a manager of the online community, you are likely to be responding and interacting with community members on a daily basis. Moderators ensure the community is alive and adhering to established sets of rules. However, as your career advances and as community grows, the amount of time you are spending on these tasks usually decreases. The problem with that is that community may go in a direction you did not envision and may not be desirable for your venture. Losing a direct touch also means that information you are getting is going through someone else, influenced by that person’s biases. Make a commitment to maintained daily contact with community, as it will certainly keep providing benefits to your business.
- Even though you may have many other tasks to do, you still need to directly engage with members.
- If you rely on colleagues for insight into the community, you will be subject to their biases.
- You need to be close to members to build the type of community they want.
“You want to be able to ask members for their thoughts and ideas, respond to questions, stay on top of how the community works.”
Read more: https://www.feverbee.com/member-knowledge/