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4G ups user reliance on mobile – Mobile Marketing – BizReport

4G ups user reliance on mobile – Mobile Marketing – BizReport

December 9, 2013 By mark david mcCreary

Helen Leggatt shares some of the highlights of the recent Orange Exposure research on 4G mobile usage.

Of particular interest to advertisers is mobile’s important role in the purchase funnel. Consumers are increasingly using mobile devices to research products and compare prices

See original article at bizreport.com

Related posts:

  1. Study: People delete emails that don’t render on mobile – Mobile Marketing – BizReport
  2. Study: Consumers more and more attached to mobile – Mobile Marketing – BizReport
  3. Mobile, not TV, considered ‘first screen’ among half of 18-34 age group – Mobile Marketing – BizReport
  4. Mobile experience still not comparable to PC, laptop – Mobile Marketing – BizReport

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