What the heck is a “Listserv” anyway? It’s a way to privately communicate with a group via secure email. Think nurses, city managers, architects, your condo association, or extended family!
Managing a Group

What is a Community of Practice?
A Community of Practice brings together individuals who share a common profession. The group is a supportive place where people help each other by exchanging tips, best practices, and valuable resources. They also answer each other’s questions and offer emotional support.

Creating An Email Discussion Group
Ready to create an email discussion group? You need 3 ingredients: an administrator, a listserve system, and …….people!

What’s the Best Way to Run an Electronic Mailing List?
Should your list be a Q & A type? Or more like an open discussion? Check out both options before you decide!

Your Group Rules: Sample Mailing List Guidelines
Start your group with some basic Guidelines. They don’t have to be complicated! Everyone will know what to expect and also what’s expected of them.

How to Group Your Mailing List Emails in Outlook
Are your discussion list emails drowning out your work and personal emails? Learn how to filter them using Outlook!
Managing Communities

Webinar: Best Practices for Launching a Community
Online communities are fun, informational, and supportive entities. However, they take a lot of work, similar to what real-world communities do. One aspect of that work that can be overlooked regards the launching of an online community. Launching an online community does not happen spontaneously or in a vacuum. Many steps occur in the process. […]

Private Messages – The Dark Underbelly of Communities
Email started as a great way to communicate privately. Now, it can mean spam, viruses, and ugly chats. Private email discussion groups stop that. Find out more!

Constant Storytelling And Engagement
Marketers understand that creating content on a somewhat regular basis is key in establishing relationships with your prospective customers and retention of existing customers. This principle applies not only to traditional businesses but also to the entertainment industry …… even interpersonal relationships. We have grown to expect storytelling, and this is the expectation customers now […]

Modern Marketing and Long-Term Success
Many people fear they will miss out on things happening in their lives. (FOMO – Fear of Missing Out) The roots of this irrational fear are cultural, and they persevere through generations. Marketers have taken notice and exploit our insecurities. Historians point out that the way religious orders expanded in the Middle Ages is similar […]

How Communities Changed During the Pandemic
Changes in the way we work, including those brought about by the COVID-19 pandemic, have changed online work communities. New structures are less rigid, depending more on self-management. The Community Maturity Model (created by The Community RoundTable in 2009) utilizes strategies that are adaptive and co-created. Leadership is achieved by earning trust, and management is […]